Insight Session

Getting The Foundations Right

The Insight Session is our foundation product and is arguably the most important stage of all. It enables us to take a deep dive into your business and clearly define the leaks in your business bucket.

So that we fully understand exactly where we are starting from and how you arrived at this point.

Not Just A Meeting

Typically, the process of engaging with a digital marketing agency or partner will start with a face to face meeting, usually resulting in a generic proposal. This traditional approach is too simplistic, as it is near impossible to create an accurate strategy in a single meeting. It takes time and collaboration to produce a strategy that will effectively deliver results for your business.

Often proposals dished out by agencies are focused around services and channels that suit the agency or marketeer which is why many strategies fail. Your business; brand, service, product/s and customers create a formula that is unique to you. Your strategy should reflect this uniqueness rather than a one size fits all solution.

Planning and research are the key to successful marketing strategies. This information married with an investment of time at the beginning of the process to work on the fundamentals will always pay dividends.

What Does The Insight Session Involve?

  • The session lasts up to 1 hours on average, but can run over when it’s flowing
  • A video conference that is recorded
  • The session covers a full benchmark audit for the core areas of the business, marketing and sales
  • This is then followed by a segment that covers goals and objectives (what are you looking to achieve)
  • We also touch upon a strategy segment whereby we talk ideas for potential marketing blueprints

What Will You Get Out Of The Insight Session?

  • A full recording of the session for reference/ sharing
  • A benchmarking report to highlight the strengths and weaknesses of your current digital marketing setup
  • A write up of the objectives and recommendations for next stage actions

The purpose of the Insight Session is to not only to obtain a clearer understanding of your business’ history and plans for the future. More importantly it will provide your team with a solid output that will aid the development of a stronger digital marketing strategy.

Contact Us

More From Didia

Insight Session

Getting The Foundations Right

The Insight Session is our foundation product and is arguably the most important stage of all. It enables us to take a deep dive into your business and clearly define the leaks in your business bucket.

So that we fully understand exactly where we are starting from and how you arrived at this point.

Learn more

Competitor Analysis

Don’t Reinvent The Wheel.

There is a wealth of data and market insight available on what other websites (in particular your competitors) are doing in their online strategies.

This should be one of the the first points of call in your market research as it is easily accessible and can more often than not provide you with some incredible strategies for inspiration.

Learn more

Persona Development

If Your Audience Isn’t Listening

It’s not their fault, it’s yours – Seth Godin.

In marketing, relevance is one of the key components in the recipe of success. The more an individual can relate to your message, the more likely they are to give you their precious time and attention

More importantly, become a customer.

Learn more

Stop wasting money on marketing. See how we can help.